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The 12 Week Year

Cover of The 12 Week Year

The 12 Week Year

Get More Done in 12 Weeks than Others Do in 12 Months
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The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

  • Explains how to leverage the power of a 12 week year to drive improved results in any area of your life
  • Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness
  • Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

  • Explains how to leverage the power of a 12 week year to drive improved results in any area of your life
  • Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness
  • Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

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About the Author-
  • BRIAN P. MORAN is founder and CEO of The Execution Company, an organization committed to improving the performance and enhancing the quality of life for leaders and entrepreneurs. He has served in management and executive positions with UPS, PepsiCo, and Northern Automotive and consults with dozens of world-class companies each year. As an entrepreneur, he has led successful businesses and been instrumental in the growth and success of many others. In addition to his books, Brian has been published in many of the leading business journals and magazines. He is a sought-after speaker, educating and inspiring thousands each year. Brian lives in Michigan with his wife Judy and their two daughters.
Table of Contents-
  • Chapter 1 The Challenge 1

    PART I THINGS YOU THINK YOU KNOW 7

    Chapter 2 Redefining the Year 9

    Chapter 3 The Emotional Connection 19

    Chapter 4 Throw Out the Annual Plan 25

    Chapter 5 One Week at a Time 29

    Chapter 6 Confronting the Truth 33

    Chapter 7 Intentionality 39

    Chapter 8 Accountability as Ownership 45

    Chapter 9 Interest versus Commitment 49

    Chapter 10 Greatness in the Moment 55

    Chapter 11 Intentional Imbalance 61

    PART II PUTTING IT ALL TOGETHER 65

    Chapter 12 The Execution System 67

    Chapter 13 Establish Your Vision 77

    Chapter 14 Develop Your 12 Week Plan 89

    Chapter 15 Installing Process Control 105

    Chapter 16 Keeping Score 117

    Chapter 17 Take Back Control of Your Day 127

    Chapter 18 Taking Ownership 143

    Chapter 19 12 Week Commitments 153

    Chapter 20 Your First 12 Weeks 169

    Chapter 21 Final Thoughts and the 13th Week 187

    References 189

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    Wiley
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  • Copyright Protection (DRM) required by the Publisher may be applied to this title to limit or prohibit printing or copying. File sharing or redistribution is prohibited. Your rights to access this material expire at the end of the lending period. Please see Important Notice about Copyrighted Materials for terms applicable to this content.

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Get More Done in 12 Weeks than Others Do in 12 Months
Brian P. Moran
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Get More Done in 12 Weeks than Others Do in 12 Months
Brian P. Moran
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