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Data-ism
Data-ism
The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
by Steve Lohr
Steve Lohr, a technology reporter for the New York Times, chronicles the rise of Big Data, addressing cutting-edge business strategies and examining the dark side of a data-driven world.
Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today, Data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge.
Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights. It shows that, if exploited, this new revolution will change the way decisions are made—relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management.
Lohr explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years. Filled with rich examples and anecdotes of the various ways in which the rise of Big Data is affecting everyday life it raises provocative questions about policy and practice that have wide implications for all of our lives.
Steve Lohr, a technology reporter for the New York Times, chronicles the rise of Big Data, addressing cutting-edge business strategies and examining the dark side of a data-driven world.
Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today, Data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge.
Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights. It shows that, if exploited, this new revolution will change the way decisions are made—relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management.
Lohr explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years. Filled with rich examples and anecdotes of the various ways in which the rise of Big Data is affecting everyday life it raises provocative questions about policy and practice that have wide implications for all of our lives.
Reviews-
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Steve Lohr, a NEW YORK TIMES technology reporter, delivers a solid narration of his take on big-data analysis and how it will transform the world. A clear and professional-sounding speaker, he seems urgent at times, but his tone fits the book, which offers a sweeping discussion of both the benefits and threats presented by big-data analysis. He provides colorful examples of recent accomplishments in tech-enabled research, such as computers that track personal habits. With fascinating descriptions of additional applications--from air traffic control to farming and warehouse management--Lohr chronicles an important historical transition as citizens weigh how to balance the power of big data with other considerations like privacy and the public good. T.W. © AudioFile 2015, Portland, Maine
